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  • City Mountainbike Challenge

    Total event branding

    The City Mountainbike Challenge is a spectacular mountainbike race through the center of a city. The riders are confronted with human-made obstacles like bridges, water elements, jumps, sand etc. The owner of the concept contacted PinkOliv to upgrade the challenge’s branding and communication. The new approach is well received: In 2011 the event will expand to 5 manches in Belgium.

    We created a branding system that is modular to adapt to different cities and manches. PinkOliv delivered a range of online and offline communication and promotion tools, branding material, sponsordocuments etc.

  • EXTRA LARGE Packaging guidelines

    EXTRALARGE is a Belgian brand of ‘extra large’ products.

    These functional products are meant to bring joy to everyone’s life. PinkOliv is responsible for the development of new products, the overal branding and packaging design of all EXTRALARGE products.

    Since the launch of the EXTRA LARGE brand more than 10 years ago, the logo has been the only visual constant in the product and packaging design. PinkOliv was commissioned to create a consistent packaging and product design guideline. ‘Keep it simple, economic and foul proof’ was the initial brief. All attention had to go to the brand name and the product inside. We literally translated the ‘iconic’ shapes of the products to the packaging design: Clear white packaging with strong product icons and bold EXTRA LARGE typography.

  • ICIAR Bike Trial Artist

    ICIAR is one of Belgium’s most promising Biketrial riders.

    Having a multitude of national championship titles, several Belgian Trial cup wins and top-15 Worlcup rides, he definitely rocks!

    PinkOliv is offering a full range of sports branding services to ICIAR and is responsible for all branding components from logo design, webdesign, car and trailer design, sports wear design and production up to sponsor management.

  • MOUNTAINBIKE.BE

    Corporate identity and branding of the largest mountainbike community website of Belgium and the Netherlands.

    Serving about 10000 unique visitors / day, the rebranding of the community was a risky challenge. Nevertheless, the associates of mountainbike.be agreed that the 10th anniversary of the website should be the ideal opportunity for a total rethinking of the site’s branding. The new ‘M’ icon and colour combination symbolises the new approach: efficient communication for a community that is bringing independent bikers together to efficiently chair and experience their hobby.
    In the first phase the website received a style make-over and new branding material was designed. In the next phase we will introduce a completely new community system and news portal for the off-road cycling community.

  • PinkOliv teams up with MOUNTAINBIKE.BE

    PinkOliv has just finished rebranding the largest mountainbike website of Belgium and the Netherlands.

    Mountainbike.be has been around for almost 10 years and the original owner of the famous Belgian website, was open to a complete make-over. Within 2,5 months, we managed to release a fresh logo and brand new styling of the website. PinkOliv was also responsible for all branding material, promotional actions, the design of the cycling wear and creation of new sponsor concepts.

  • Art Academy campaigns

    Since 2005, we have been responsible for the branding and communication of the Art Academy of the city of Geel.

    Every year in February, we work out a local campaign for the ‘Dag van het DKO’, a day that celebrates the ‘Part time art education’ in Belgium. For 3 years already we managed to create a 2-colour printed campaign that is catchy but stays faithful to the brand we created for the Art Academy.

  • Tribe Chair and table available in pink!

    Good news for pink lovers! From now on our tribes are available in a range of colours including pinkoliv Pink!

    The new set of colours were released on the January Maison et Objet Fair in Paris by XLBOOM. Coated with abrasive-resistent DuPont coating, you can enjoy these versatile Tribe furnitures for years, indoors and outdoors. Just google to find the nearest store to buy them or just buy them online here: www.madeindesign.com

  • First Class Nutrition

    Redesign and branding of a Belgian sports nutrition brand.

    After a few years of distributing other sports nutrition brands, our client decided to launch his own product range. First Class Nutrition was originally born with the aim of reaching the efficiency of top American Sports nutrition brands within the rules of ethical and healthy sports. First Class Nutrition products are efficient, powerful and 100% dope free. Hence the ‘American-styled’ branding and product identity with a stylish touch.

    After the introduction of the new brand identity at the end of 2008, the product range (as well as the company) has substantially grown and is pretty close to become the completest sports nutrition brand on the European market. It has about everything the fitness sector, the health-conscious and the endurance sports sector can dream of.

  • Bobbin stool/table object

    The Bobbin is a versatile object, inspired by the shape of a thread bobbin, that serves multiple functions: It can be used as a stool or a side table. But above all it is a stylish object that brings a cheerful touch to your home.

    Pinkoliv assisted Geert-Jan in turning his bobbin idea into a smart design. It is the result of a perfect and prompt interaction between XLBoom and pinkoliv to create an original product. Using a few simple injection moulded parts of recycled ABS, the stool is easily assembled before finishing it with a durable white DuPont coating XLBoom is using for all their products from the ‘ACT’ series. The seam is masked by the elastic band that symbolizes the bobbin thread. The Bobbin is available with 3 different colour finishes: white, black and red.

  • XLBOOM

  • TRIBE Chair and Table

    The triangular shape of the Tribe chair and table is inspired by the nomadic seating position and the iconic character of totems and monumental creations of nomadic people and tribes. The Tribe Chair is stackable and has a nicely modeled handle at the back. It can be used as an extra seat in the blink of an eye.

    The Tribe Chair also comes with a beautiful table.  The chair and table are available in black and white and some extra seasonal colours. The Tribe products are made from recycled ABS and are coated with weather resistible Dupont paint which makes them suitable for indoor and outdoor use.

  • Visa By Delsey packaging

    Starting with little or no branding guidelines, we were comissioned to create a new identity for the blister packaging of Delsey’s wholesale market brand: Visa.

    From a range of initial concepts, a ‘postcard’ concept was selected. Although it was not our personal favorite -we would have loved to spice the brand a little up- the new packaging identity generates a feeling of going on a holiday. We developed a standard for a variety of products and sizes and created a ton of postage stamp icons to communicate the different content and functions of the packaging.

  • PinkOliv launches NODRUGS sports services concept

    After a few years of preparation, we proudly present NODRUGS, a unique sports branding service for sports teams, clubs, events and sportive companies.

    With NODRUGS, PinkOliv offers an integrated approach on the field of sports branding. Aside from its own sports wear products, NODRUGS is offering complete branding services from logo design, web design, sports wear design, promotion material, sponsor dossiers, etc. to help sports-related teams and organisations to look great!

    Check-out our products and services at www.nodrugs.be.

  • Elipso in Gazet Van Antwerpen

    GVA.be, the online version of the ‘Gazet van Antwerpen’, featured the Elipso and honoured it to be ‘the first design bird feeder ever released’. From now on birds can have lunch in style! Too bad they forgot to mention it is designed by pinkoliv.

    Check out the Dutch story online.

  • Fuga Bikes

    FUGA is Italian for ‘flight’ or ‘escape’, an escape from the norm. In Cycling terms it refers to the breakaway, the head of the race or the lead group.

    And that’s exactly what FUGA stands for. Since it is a small Belgian cycling brand with global orientation, working with limited edition series, they gladly escape from the norm and offer their clients a new racing experience. At Fuga, the aim is not to bring the best technology -although we want to be really close to that. Making their riders experience what it feels like to be a cycling hero is their genuine ambition.

  • MP3 Sportsdrink

    Redesign and branding of a European sports drink brand.

    When our client aquired the MP3 Sportsdrink brand in 2007, he was ambitious to turn it into the n° 1 sportsdrink brand for sports and health centers. Because the brand nor the company were ready for this in 2007, we decided to go for a phased approach. The first phase implied upgrading the logo, slogan and brand identity, label design of the existing pre-mixed drinks, followed by the development of a range of promotional and commercial artwork, advertising, branding material, etc.

    The past 3 years the brand has grown to become the most complete pre-mixed sport drinks brands of Europe, being sold all over Europe and beyond. Both us, the client and the brand are now ready to take the next step…

  • NOOZ relaxation concept

    NOOZ is a unique relaxation concept from a passionate flemish couple.

    PinkOliv was involved from the very first business ideas, delivering full branding services, naming, copywriting, font design, design of promotional products, web design and web application development. We created some unique promotional products and on-the-spot branding solutions. To find out everything we did, we would really advice you to visit NOOZ and have a great time!

  • Garden Utility